Tanzanite Experience brand identity: blue and white business cards on grey stones

Fine jewelleryArusha, Tanzania

Book a discovery call

About Tanzanite Experience

Tanzanite is graded on the Tanzanite Quality Scale, an internationally recognised system for a stone’s colour and quality.

Tanzanite Experience social media post 16

Like diamonds, it is judged on the four Cs (colour, clarity, cut and carat weight), and every gem takes countless hours of labour to travel from the mine to the customer.

The Tanzanite Experience is home to the world’s only Tanzanite Museum and a fine collection of jewellery and gemstones in Arusha and Manyara Kibaoni, with worldwide shipping.

Client
Tanzanite Experience
Sector
Fine jewellery
Location
Arusha, Tanzania
The brief

Where Tanzanite Experience stood

  • Social Media Management
  • Digital Presence Optimization
  • Performance Marketing

What stood in the way

  • Lack of automation in industry
  • Missing out on influencer collaboration
  • Lack of UGC creators

What we did

Five disciplines for Tanzanite Experience

  • Brand Identity Design
  • Brand Tone Development
  • Content Creation & UGC
  • Cinematography
  • Online Reputation Management
(03) Identity

Tanzanite Experience brand identity design 2
Tanzanite Experience brand identity design 3
Tanzanite Experience brand identity design 1
One identity for Tanzanite Experience, carried from the first impression to the smallest detail.
Tanzanite Experience brand identity design 4
(04) Online

Tanzanite Experience website design

Tanzanite Experience, website design

(05) Social

A considered edit from the social grid.
Tanzanite Experience social media post 1
Tanzanite Experience social media post 6
Tanzanite Experience social media post 11
Tanzanite Experience social media post 2
Tanzanite Experience social media post 7
Tanzanite Experience social media post 12
Tanzanite Experience social media post 3
Tanzanite Experience social media post 8
Tanzanite Experience social media post 13
Tanzanite Experience social media post 4
Tanzanite Experience social media post 9
Tanzanite Experience social media post 14
Tanzanite Experience social media post 5
Tanzanite Experience social media post 10
Tanzanite Experience social media post 15
(06) Reels

Short films made for the feed. Select any reel to watch it here.
Client words

“Partnering with this agency has been a significant advantage for our content strategy.

Their responsiveness and communication throughout the process were simply outstanding. Every deadline was met and every query addressed promptly and professionally.”

Tanzanite ExperienceFine jewellery, Arusha, Tanzania

Colour memory

Remember Tanzanite Experience’s colour

?Theirs

You get three seconds to look. Then rebuild it from memory.

Next caseHospitality, ChandigarhView the case
Chat on WhatsApp